

Featured
Product's




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Handcrafted Heritage
Every piece is artistically handcrafted by skilled artisans with decades of expertise.
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Timeless Designs
A perfect blend of tradition and modernity, designed to stay elegant forever.
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Assured Quality
Premium materials, superior finishing, and lasting shine you can trust.
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Personalized Service
From styling advice to customization, we offer a seamless and delightful experience.
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Why Choose us ?
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Handcrafted Heritage
Every piece is artistically handcrafted by skilled artisans with decades of expertise.
-
-
-
Timeless Designs
A perfect blend of tradition and modernity, designed to stay elegant forever.
-
-
-
Assured Quality
Premium materials, superior finishing, and lasting shine you can trust.
-
-
Personalized Service
From styling advice to customization, we offer a seamless and delightful experience.
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Latest Design
Latest Design
Latest Design
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Shop by Collections
Whatever the occasion, we've got a beautiful piece of jewellery for you.








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What our Clients say!
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About Us
Shirani Bhansali, a GIA-certified gemologist from New York and jewellery designer from ISGJ, Surat, founded SBFJ on 29th September 2017 with a vision to blend timeless heritage with modern luxury. Her keen eye for detail and passion for fine artistry have shaped SBFJ into a name of trust and elegance. With a flagship store inaugurated on 26th May 2023 in Surat, the brand today has three stores in Surat and one in Vadodara, reflecting her commitment to refined craftsmanship.
About us
Shirani Bhansali, a GIA-certified gemologist from New York and jewellery designer from ISGJ, Surat, founded SBFJ on 29th September 2017 with a vision to blend timeless heritage with modern luxury. … Her keen eye for detail and passion for fine artistry have shaped SBFJ into a name of trust and elegance. With a flagship store inaugurated on 26th May 2023 in Surat, the brand today has three stores in Surat and one in Vadodara, reflecting her commitment to refined craftsmanship.